New absolute readership record for Fritz+Fränzi

What great figures! While other print titles are recording heavy losses in readership, Fritz+Fränzi is once again making gains. And not just a little: We set two records at once and say thank you.
Text: Editorial office

Picture: Unsplash

With a whopping increase of 20,000 readers within a year, the Swiss parents' magazine Fritz+Fränzi has recorded the biggest growth in its history. The readership of Fritz+Fränzi now totals 233,000 - more than at any time since the magazine was founded 21 years ago. This is according to the latest reader market study (MACH Basic 2022_2), which was published today by WEMF AG für Werbemarktforschung.

The monthly magazine Fritz+Fränzi is one of the few print titles in Switzerland that is constantly gaining readers.

The readership of Switzerland's leading parenting guide has grown by a total of 86,000 in six years. The popular science monthly magazine is one of the few print titles in Switzerland that is constantly gaining readers.

Launched 21 years ago, Schweizer ElternMagazin is now an established institution in the field of parental education. Fritz+Fränzi, founded by Ellen Ringier and published by the non-profit Parenthood Foundation, is no longer just a magazine.

We bundle videos and podcasts under the Fritz+Fränzi brand, organise lectures and panel discussions, produce booklets for parents of kindergarten children, support young people in their career choices, inform thousands of people every day via our website, are active on social networks, send out a fortnightly newsletter to more than 40,000 subscribers and raise our voice against cyberbullying and hate online.

On behalf of the Elternsein Foundation and on behalf of the publisher and editorial team, we would like to thank our numerous content and advertising partners, our freelance authors and of course you, dear reader, for your loyalty, praise and criticism. And for allowing us to continue to accompany you - in both easy and challenging times with your child.

Thank you for staying with us.

Yours sincerely,
Editorial office and publisher

PS: You can subscribe to our newsletter here , you can buy a trial subscription here.